Everyone’s goal is to keep their skin looking great and healthy, right? But with so many anti-aging products out there, it can be hard to figure out w...
In the past, I wrote an article titled 3 Secrets to Aging Well. And while I still stand by the three-step original morning routine, I have come to bel...
Daise and her BFF, beauty writer Daniela Morosini, on the new products they can't stop talking about
Feat. Diotima, Sandy Liang, Luar + Christopher John Rogers (and more!)
Going gray and skipping your coloring appointments may sound like the low-maintenance way to go, but it actually requires a little more work than that...
Removing body hair is far from a new idea. Women in classical Rome used tweezers, creams, and pumice stones to eradicate the majority of their body ha...
Women’s hats are having a moment. Not the sort of hat one might wear to church or the feathered fascinator you wore to the last royal wedding, but jus...
Countless cosmetic procedures, from Botox to collagen injections to the more invasive facelift, are available. But would you be on board if you could...
For women over 40, summer is both a celebration and a recalibration. It’s a time to feel lighter, freer, more connected to ourselves—but it can also m...
At Prime Women, we’ve been writing for and about women over 50 for over a decade. And one thing has been true since day one: Hair content is queen...
5 days, 17 celebs, so much Olaplex